Yes, TikTok may seem like a pretty odd platform right now, but it might be a great tool for engaging and spreading awareness to your younger audiences later. To give you a quick idea of what participating in challenge entails, here's a video of someone doing the above-mentioned #ChipotleLidFlip challenge: There usually aren't any winners in a TikTok challenge, but hashtagging it might help you get more followers or views as people find you when searching the hashtag. Participants then film themselves doing the action and hashtag the challenge name in their post captions. Like other social media platforms, you'll occasionally see videos with hashtags for "challenges." A challenge is when a video post, company, or person encourages users to film themselves doing something oddly specific - like flipping the lid of a Chipotle to-go bowl with no hands. If you make a post and don't want anyone to duet with you, you can tap the "Duet/React Off" button on your Post page before publishing.
To show you what a finished product looks like, here's one great example: Here's a list instructions - with pictures - that will walk you through setting up your profile, filming your first video, adding special effects, and using challenges or duets to engage with other users.
#I need you tik tok song how to#
To help you conquer the app, I've put together a quick guide to show you how to use it.
If you identify with that struggle, don't worry! I eventually figured it out - and you will too! Even I - a social media-obsessed millennial blogger - had trouble figuring out how the heck it worked when I first logged on last year. However, if you're a marketer that's never used a niche social platform before, TikTok can be pretty hard to navigate.
The best way to learn more about the app, its user base, and the type of content that engages audiences is to start producing your own posts on a personal or business account. While Gen-Z has flocked to the app, brands like Chipotle and The Washington Post are also starting to experiment with TikTok's video marketing opportunities. Oh, woah, who, oh (Ooh!) Oh, woah, who, oh (Ooh!) Don't stop, make it pop DJ, blow my speakers up Tonight, I'mma fight 'Til we see the sunlight Tik, tok, on the clock But the party don't stop, no Oh, woah, who, oh (Ooh!) Oh, woah, who, oh (Ooh!) You build me up You break me down My heart, it pounds Yeah, you got me With my hands up You got me now You got that sound Yeah, you got me (Oh, oh, ohh) You build me up You break me (Down) My heart, it pounds Yeah, you got me (Oh, oh, ohh) With my hands up (Put your hands up) (Put your hands up!) (Nah, nah, nah) Now the party don't start 'til I walk in (Don't stop) Make it pop DJ, blow my speakers up Tonight, I'mma fight Til we see the sunlight (Tik, tok, on the clock) (Ohh) But the party don't stop, no Oh, woah, who, oh (Ooh!) Oh, woah, who, oh (Ooh!) (Don't stop) Make it pop DJ, blow my speakers up (Tonight, I'mma fight) ('Til we see the sunlight) (Tik, tok, on the clock) But the party don't stop, (no) Oh, woah, who, oh (Ooh!) Oh, woah, who, oh (Ooh!) more than 500 million monthly active users, TikTok is taking app stores by storm and serving as a worthy competitor to apps like Snapchat and Instagram.
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